FOR RELEASE:   May 4, 2004

BARDSTOWN, (Ky.) - Heaven Hill Distilleries, Inc. has added Kirstin Jackson as Marketing Manager for its line of domestic and imported whiskeys/ies for the nation's largest independent, family-owned marketer and producer of distilled spirits.

In her new role, Jackson will be responsible for overseeing and managing the overall strategic direction of the key Kentucky whiskey brands as well as the day to day marketing activities for many of Heaven Hill's largest brands including, Evan Williams, Elijah Craig and Old Fitzgerald Bourbons, Cluny and Isle of Jura Scotch Whiskies and Kilbeggan and Tyrconnell Irish Whiskeys.

Before arriving at Heaven Hill, Ms. Jackson was a Marketing Analyst for Yum Brands, Inc. in Louisville, Ky..  In that role, she managed product pipeline, sales event calendar development and consumer communications for A&W Root Beer restaurants.  Prior to Yum!, Kirstin gained a wealth of previous experience in the marketing, management and sales of distilled spirits with a special emphasis on the whisk(e)y category while working for Brown-Forman in the Chicago area.

"We are extremely excited for Kirstin to assume this position," said Kate Latts, Director of Marketing Strategy for Heaven Hill Distilleries.  "Her experience in the distilled spirits industry is a valuable asset for our company and the future of her brand portfolio.  Her energy and creativity will be a welcome addition."

A native of Louisville, Ky., Ms. Jackson graduated from the University of Louisville with a B.A. in Fine Arts.   She is an active member of the Junior League of Louisville and acts as an alumni advisor for the Beta Gamma Chapter (University of Louisville) of Chi Omega Sorority. 

Founded in 1935, Heaven Hill Distilleries, Inc. is the nation's largest independent, family-owned marketer and producer of distilled spirits products. Aging in its facilities is the second largest holding of Kentucky whiskey in the world. Heaven Hill's diversified portfolio includes: the full line of The Christian Brothers Brandies; Evan Williams Kentucky Straight Bourbon Whiskey; Hpnotiq Liqueur; Whaler's Rum; Burnett's Gin and Vodka; Dubonnet Aperitif; Scotch Whiskies; Irish Whiskeys; Canadian Whiskies; vodka; gins; rums; tequilas; cognacs; liqueurs; cordials; and dessert wines. For more information on Heaven Hill, visit their website at www.heaven-hill.com. 

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CONTACT:

Larry Kass

Director of Corporate Communications

Heaven Hill Distilleries

(502) 348-3921

lkass@heaven-hill.com

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